Shoppers are increasingly searching for alternatives to Amazon online
For many years, Amazon’s ascent to dominate every e-commerce category it touched seemed inevitable...
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Case Study: Building Trust in Incentivized Ratings and Reviews
As discussed in our recent webinar, ratings and reviews play a fundamental role in...
Webinar: Incentivized Ratings & Reviews Best Practices
Watch our 30-minute webinar where we will share best practices for incentivized ratings &...
Why Advertisers Should Take More Responsibility When Sponsoring Incentivized Review Programs
Join us for a 30-minute webinar on July 15th from 2-2:30pm EST where we...
The case for using Incentivized Consumer Reviews to correct the implicit bias of Organic Consumer Reviews
Join us for a 30-minute webinar on July 15th from 2-2:30pm EST where we...
Case Study: How Sephora uniquely remains a “fortified leader” in the fight against Amazon
The scale of Amazon’s e-commerce dominance That Amazon is a dominant force across most...
How Canadians Have Changed How and Where They Grocery Shop – and Which Changes Might Endure
As the COVID-19 epidemic continues on, many observers have noted it acts as an...
Ratings, Reviews, and Consumer Voted Awards Continue to Grow in Importance
Throughout the COVID pandemic, we’ve been regularly checking in with our Shopper Army community...
E-commerce Must Now Play a Larger Role in New Product Launches and New Tactics are Necessary
Online traffic to e-commerce sites in March showed a sharp increase to leading mass...
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